{"id":4366,"date":"2022-11-23T05:33:53","date_gmt":"2022-11-23T04:33:53","guid":{"rendered":"https:\/\/catglobe.com\/?page_id=4366"},"modified":"2022-11-23T05:33:53","modified_gmt":"2022-11-23T04:33:53","slug":"insight","status":"publish","type":"page","link":"https:\/\/catglobe.com\/en\/insight\/","title":{"rendered":"Insight"},"content":{"rendered":"
Integrating customers’ own insight shortens the path to success!<\/div>\n

It is no wonder that Customer Experience Management (CEM) is becoming a recurring item on the agenda in many companies – the customer experience will always be crucially important both to earnings, and to the company’s general competitiveness.<\/p>\n

CEM is related to Customer Relationship Management (CRM), only working the other way around. While CRM refers to a company’s registration of its relationship with the customer, CEM is the customer’s own feedback on his\/her experience with the company. Both aspects are important.<\/p>\n

In short, CEM means <\/strong>always knowing your customers’ expectations, requirements and plans for the future. It means having your customers validate your performance themselves \u2013 also in relation to your competitors.<\/p>\n

The precondition for working with Customer Experience Management in practice <\/strong>is that the CEM processes are supported by a designated technology – precisely the kind of technology developed by CEM Institute-Voxmeter in the form of the Catglobe software.<\/p>\n

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Reduce costs and increase knowledge:<\/div>\n\n\n\n
1. When you see yourself unfiltered through the eyes of your customers, you will achieve intimacy with the customers and an increased understanding of the market.<\/p>\n

2. When customer feedback is transformed into structured market knowledge, the value multiplies.<\/p>\n

3. When market knowledge becomes more efficient less work is required, alongside fewer surveys and external spending.<\/p>\n

4. When market knowledge is categorized by responsibilities, the relevance of knowledge is ensured \u2013 regardless of level and department.<\/p>\n

5. When market information is tailored to your organisation, you achieve optimal knowledge sharing across departments.<\/td>\n

<\/td>\n6. When everyone understands the market through a common frame of reference, a new intense awareness and adaptability is obtained.<\/p>\n

7. When the individual departments understand the market in the same differentiated way as your customers, performance is optimized.<\/p>\n

8. When customer feedback is reported in real time, you can instantly react \u2013 even in sudden and unexpected situations.<\/p>\n

9. When market knowledge is structured, you can obtain CEM ratios, which draw a line from strategy directly to the customers.<\/p>\n

10. In short: you become better at attracting, winning, retaining and predicting customers.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n","protected":false},"excerpt":{"rendered":"

Integrating customers’ own insight shortens the path to success! It is no wonder that […]<\/p>\n","protected":false},"author":12,"featured_media":0,"parent":0,"menu_order":8,"comment_status":"open","ping_status":"closed","template":"page-onecolumn.php","meta":{"footnotes":""},"class_list":["post-4366","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/catglobe.com\/en\/wp-json\/wp\/v2\/pages\/4366","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/catglobe.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/catglobe.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/catglobe.com\/en\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/catglobe.com\/en\/wp-json\/wp\/v2\/comments?post=4366"}],"version-history":[{"count":2,"href":"https:\/\/catglobe.com\/en\/wp-json\/wp\/v2\/pages\/4366\/revisions"}],"predecessor-version":[{"id":4368,"href":"https:\/\/catglobe.com\/en\/wp-json\/wp\/v2\/pages\/4366\/revisions\/4368"}],"wp:attachment":[{"href":"https:\/\/catglobe.com\/en\/wp-json\/wp\/v2\/media?parent=4366"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}